Ok... I've got myself a new jobby and one of the first big projects I'm working on is a newspaper campaign for our retail store. My boss likes the concept so much, he's having us expand it for television, radio, and even banners and email ads for our website. Woot.
Two have run so far as full page newspaper ads with about 6 or 7 more planned right now at various sizes.
The retail store actually got a phone call over the weekend from some lady all mad because she found the Mommy ad "tasteless and demeaning" for suggesting that mothers lie to their children.
The next one planned is "Your wife lied to you" having to do with a guy moving a sofa to a new spot in the living room for the bazillionth time. That should generate a number of complaints.
Posted by Jason Abbadon (Member # 882) on :
I have a moee urban approach to your campaign: "Time to bust a cap in Aunt Gladys." Posted by Aban Rune (Member # 226) on :
Dat ho be skeezin' on you sofa.
Posted by WizArtist II (Member # 1425) on :
How about "Your beautiful wife who is ten times more attractive than Julia Roberts LIED to you" with a picture of a chick doing Jason on the sofa.
Posted by Guardian 2000 (Member # 743) on :
To take your wonderful idea too far:
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"YOUR ROOMMATE LIED TO YOU." "He wasn't just showing that porn DVD you found in the player to 'some friend'. Nobody was there when he watched it."
(pic of dude playing innocent on couch with blanket over his crotch)
"With the largest selection of Broyhill furniture in Michiana, we're sure you'll find a wonderful new couch to replace the one he encrusted. We'd recommend the ones with ScotchGard(tm) to help the jizz come out easier in the future."
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Or:
"DAT HO LIED TO YO ASS!" "Shit, foo', yo bitch be stealin' yo blunts and hidin' it in dat busted-ass couch!"
(picture of bitch with blunt in one hand, the other deep between cushions of aforementioned busted-ass couch)
"Slap dat bitch's gold teef out and come git you some fine Broyhill to represent on. Don't need much bling to be hatin' no springs. Drink gin and juice in comfo't, showin' yo grill. F'real, yo."
Posted by Lee (Member # 393) on :
A slightly more serious one. . .
"THE MOVERS LIED TO YOU." "Newspaper isn't 'as good as bubble-wrap' for wrapping and transporting furniture."
(you could go two ways with this - either a shot fo a broken couch, or maybe even a nice cream sofa with newsprint superimposed on it)
Posted by AndrewR (Member # 44) on :
Don't removalists just not wrap - or at least put blankets around large furniture objects like couches!?! Sorry. Posted by Aban Rune (Member # 226) on :
Guardian, you're hired.
Posted by AndrewR (Member # 44) on :
Hahahahahah!
Posted by Aban Rune (Member # 226) on :
We just shot our first commercial based on the third concept. It's the first time I've ever done a commercial. It was pretty cool.
![[Smile]](smile.gif)